In an industry overrun by corporate conglomerations, family-owned Simon G Jewelry thrives in the jewelry business with its passion for customer satisfaction and singularly original designs. The company’s process for each unique piece of jewelry begins with the inception of an idea, and the piece then undergoes highly detail-oriented construction and testing for durability.
Simon Ghanimian founded Simon G Jewelry in 1981 after moving to California from Beirut, Lebanon. When the business was young, he and his wife made all of the jewelry together by hand, and it has since grown into a full-fledged operation with 60 artisan employees. Simon’s passion for craftsmanship was instilled in him as a child by his parents, who stressed to him that building beautiful things with his own two hands would make him a successful man. Today, Hratch Ghanimian works as the company’s creative director, and with his flair for creating masterpieces, the business’s reputation has flourished. His pieces have recently been worn at red carpet awards shows by celebrities such as Giuliana Rancic and Kate Flannery.
Simon G Jewelry’s signature style can be characterized by a modern vintage look and delicate, feminine intricacy. Pave diamond settings are frequently featured in engagement and fashion pieces, and the company uses pave specialists to construct them according to their high standard of workmanship. The micro-set diamonds are examined under a microscope to make sure that each gem is set completely securely.
The design team often draws inspiration from nature to create exquisite baubles in leaf and floral motifs. The organic colors of these statement pieces make them eye-catching and elegant, but also easily wearable for either day or evening. Other collections include a wide array of bridal jewelry as well as wedding bands for men, and a color series of rings in deep reds and dazzling blues. Each and every piece from this jeweler is destined to become a family heirloom for any buyer.
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